Home Expertise Products About Us China Insight
 
Blog  |  中文
 
 
 
 
 

Media Intelligence (MI)

 
博天堂 MI dedicates on the provision of the 360-degree marketing communication monitoring services. In partnership with KANTAR group, 博天堂 MI learns from KANTAR’s world-leading experience and has established a media monitoring and execution network covering more than 500 cities of China. 博天堂 MI thus can assist its clients in understanding and responding to the changes in the market.

-----------------------------------------------------------------------------------------------------------------------------------

Service Content
》The 360°marketing communication monitoring service helps brands to effectively generate media schemes, upgrade media communication strategies, and optimize advertising delivery returns. 

》The comprehensive media marketing analysis realizes brands of the marketing competition environment and boosts their marketing performance. 博天堂 MI provides public opinion monitor services like key news tracking, negative news title1=ing, and public relations information evaluation.

》博天堂 MI comprehensively supports its clients in crisis resolving, business intelligence gathering, and business reputation/public relations management. With 博天堂 MI’s assistance, business owners can promote communication competitiveness and enhance media communication effects.

-----------------------------------------------------------------------------------------------------------------------------------

Unique Advantages 
》Multi-dimensional data tracing and analysis, monetized communication value analysis 
》World-leading monitoring technology 
》Media monitoring and operation network covering more than 500 Chinese cities 
》Cross-media monitoring, including TV, newspapers, magazines, radio, the Internet, and a variety of outdoor digital media (such as elevator tv screens, elevator posts, films in theaters, and traffic videos) 
》Quick response service that operates 24h/7 days 
》Numerous advertising materials conducive in sparking creativities

 
 
Related research fields
Brand Communication Strategy
Advertising Effectiveness
 
 
GET IN TOUCH:
+8610 8201 5388-8603
Mail management    Law    Sitemap    ©1995-2017 博天堂 Market Research    京ICP备05036647号
Mail management
竞技宝游戏下载bbin安卓客户端BBIN下载苹果